I don’t believe in generic, one-size-fits-all coaching. Every leader, entrepreneur, and business owner faces unique challenges—and that’s where I come in. Here’s how my unique blend of expertise helps leaders and business owners overcome roadblocks and drive results:

🔹 Break through self-doubt & uncertainty – Gain clarity and confidence to make strategic decisions.
🗣️Master leadership & communication – Using DiSC & Motivators assessments to refine how you lead.
📈 Create sustainable business & personal growth – Implement systems that drive real, measurable success.
🧠 Strengthen mindset & resilience – Applying Positive Intelligence® techniques & psychology-based strategies to overcome challenges.

"Your success isn’t about doing more—it’s about doing the right things, with the right mindset, at the right time. Let’s build a coaching strategy tailored to your vision and goals." -

Why work with me

Backed by Science & Proven Coaching Frameworks

Leadership and business success aren’t just about talent—they’re about strategy, mindset, and the right support. I integrate research-backed methodologies and structured coaching frameworks to ensure you’re making progress that lasts.

Certifications & Expertise:

✔ Certified Systems Business Coach® & Leadership Coach – Over 2,000 coaching hours helping leaders and entrepreneurs build clarity & confidence.
✔ Bachelor of Psychology – Trinity Western University – Applying behavioral science & leadership development to real-world business challenges.
✔ DiSC® & Motivators® Certified – Helping teams and leaders improve communication, team dynamics, and motivation strategies.
✔ Positive Intelligence® Practitioner – Science-backed coaching to shift leaders from self-doubt to success.
✔ 25+ Years in Corporate Leadership & Banking – Deep business insight to help professionals and entrepreneurs navigate growth.

Let’s build a leadership strategy that works for you.

Everything we do at Wright Step Coaching is built on a foundation of…

At Wright Step Coaching, we are guided by core values that shape our interactions, decisions, and business conduct. These values are the foundation of our culture and the principles by which we live and work:

Compassion

We approach every client with empathy, understanding, and kindness. We believe in the power of compassion to build trust, foster connection, and support individuals through their journey of growth and transformation.

Collaboration

We believe in the strength of teamwork and collaboration. By working with our clients, colleagues, and partners, we leverage diverse perspectives, skills, and experiences to achieve tremendous success and positive outcomes.

Integrity

We uphold the highest standards of honesty, ethics, and professionalism in everything we do. We are committed to transparency, accountability, and doing what is right, even when no one is watching.

Inclusion

We celebrate diversity and champion inclusivity in all its forms. We create a safe and welcoming space where everyone feels valued, respected, and empowered to bring their authentic selves to the table.

Curiosity

We foster a culture of lifelong learning, exploration, and curiosity. We encourage our clients and team members to ask questions, seek new experiences, and embrace growth opportunities, knowing that curiosity is the key to innovation and personal development.

Wright Step Coaching transformed my leadership approach, providing accountability and effective strategies for lasting success.

Alex Smith

★★★★★